Billions and More – Welcome to Our Engine Room

Welcome to Tells.co! You know us as your friendly SMS marketing platform powered by Artificial Intelligence, catering phenomenally high volume messaging needs. But have you ever wondered about what goes under the hood? How do we handle billions of records without breaking a sweat or hitting a lag? Let's continue this intriguing journey!

The Hero Behind The Scene – ClickHouse

In today's tableau of real-time communication ventures, speed makes all the difference. This realization led us to embrace open-source software called ClickHouse intimately.

As many might not be aware, ClickHouse is an exemplary column-oriented Database Management System (DBMS) for online analytical processing. Handling over 5 billion messages till date wouldn't have been possible if it weren't for this powerful workhorse engine.

Journey Towards Seamless Compliance & Reporting

To make sure every conversation our system initiates or handles comply with set protocols; we turn again to our trusty ally - ClickHouse. It helps run compliance checks in real time ensuring total regulation adherence.

For example, we never want to send unwanted messages. Therefore, systems powered by ClickHouse actively scan for negative sentiment or opt-out tracking. If a recipient isn't interested in the conversation, our system knows...

Telltale Tales of Scale

Handling millions of messages per day across hundreds of brands does keep us on our toes. The very nature of performance marketing demands an efficient reporting system capable of scaling boldly and quickly.

A beauty salon promoting their latest hair treatment service will not have the same messaging needs as an auto insurance company chasing lead generation. This is where the alluring versatility of ClickHouse shines through!

The Precision Grind

In this data-driven era, precision equals power. Introducing a unique feature we offer – scoring each phone number based on real-world engagement! We cut no corners in assessing lead quality and SMS deliverability, thanks again to... you guessed it right - ClickHouse.