When marketing via SMS, one common pitfall businesses often stumble into is damaging their sender reputation due to bounced messages or getting flagged by carriers. 🚩 It’s like throwing darts blindfolded—you're more likely to hit the wall (or worse, someone’s head) than the bullseye! 🎯 But why gamble when you have the best ally in protecting your reputation? Entercludes real-time number verification.
Real-time number verification can be that Zen master guiding your dart honestly towards its target. 🔮 Essentially, it verifies mobile phone numbers before any message is sent out, helping you steer clear from non-existent or incorrect contacts. Think about this as part of youtremost circle of protection—a virtual bouncer who checks if guests (your recipients) are 'on the list' before they get any love notes (SMS!). The process filters these 'ghost guests', preventing unfavorable invite bounce-backs. 👻💌
Now, you might be wondering—'Surely there’s a loophole somewhere! Do I really need real-time number verification?'. The answer is YES. Here’s why.
Let's say for instance, you're excited about your latest promotion and blast text messages out to all your contacts—one thousand eager subscribers awaiting your fabulous offer. It turns out that 10% of these numbers are invalid or no longer in use. If you skipped the crucial step of number verification, those 100 undelivered texts will bounce back faster than a supercharged boomerang! 🔄 This directly impacts your sender reputation, consecutively leading carriers to flag your organization or worse - block it altogether!
A national marketing firm experienced this plight when they observed a gradual drop in their deliverability rates. A large proportion of their SMS were returned undelivered and they started receiving carrier flags warning them about the high rate of bounced messages. Sensing trouble, they dove into action and employed real-time number verification before any texting took place.💡 To optimize ROI, low-quality leads were filtered out while hot leads received fast follow-ups with personalized engagement based on past interaction data points using Tells.co AI capabilities.
The result was nothing short of transformative—their deliverability rate skyrocketed by 12%, saving precious resources that would have otherwise been wasted on sending to 'dead' or incorrect numbers!
This scenario teaches us an important lesson: being proactive pays off immensely! By adopting measures such as real-time number verification along with AI-powered SMS marketing platforms like Tells.co, safeguarding sender reputation isn't just wishful thinking—it's an achievable reality. 🥂
In this world of fast-paced communications, taking the right measures to protect your sender reputation is not just a recommendation—it's imperative! Add real-time number verification to your arsenal and defend your deliverability fortress from carrier flags and undeliverables. ⚔️ Remember, in the game of SMS Marketing—protecting your reputation always comes with a good payoff! 💰
"Quality over quantity – Emails may be cost efficient but it's no excuse to not produce quality content to give to a targeted audience." – Benjamin Franklin(-ish)