A New Era for Business Messaging
Tells.co, an AI-powered messaging platform specializing in high-volume SMS and next-generation business messaging, has received approval to deploy RCS Business Messaging. This positions the company among the first platforms in the United States able to run production RCS campaigns for businesses.
RCS, or Rich Communication Services, represents the most significant evolution of business messaging since SMS. Unlike traditional text messaging, RCS enables rich media interactions directly within a consumer's default messaging app, including high-resolution images, branded sender identities, interactive buttons, and swipeable product carousels.
The technology is gaining rapid momentum following Apple's adoption of RCS support and growing carrier support across the United States, signaling a major shift in how businesses communicate with customers through messaging.
"We built Tells to support where messaging is going, not where it's been. RCS allows businesses to deliver experiences that previously required dedicated mobile apps. Now those experiences can happen directly inside a text conversation."
David Schlaegel, Co-Founder, Tells.co
Early RCS Innovation
Tells.co has already launched several advanced RCS capabilities designed for high-engagement marketing and customer communication:
- AI-generated personalized video messages delivered directly inside RCS conversations
- Interactive product carousels with embedded action buttons
- Verified branded sender profiles with company logos and identity
- Rich action links including tap-to-call, appointment scheduling, payments, and directions
These features allow businesses to deliver app-like customer experiences through messaging, dramatically increasing engagement compared to traditional SMS.
Why RCS Matters Now
Most businesses are still trying to understand what RCS is. Tells.co clients are already using it in production campaigns. That early head start will matter as the channel scales across the United States and globally.
With direct carrier relationships, intelligent routing, and deep messaging compliance expertise, Tells.co enables organizations to deliver billions of messages reliably while maintaining strong deliverability and regulatory compliance.
What This Means for Businesses
For businesses still relying solely on SMS, RCS opens the door to richer customer interactions without requiring consumers to download a separate app. From product carousels to branded sender profiles, the messaging experience becomes more engaging, more trustworthy, and more effective.
The company's messaging infrastructure processes millions of messages daily across marketing, support, and transactional communication use cases.
For more information, visit tells.co.
