160 characters is too small
Plain SMS cannot show the product, the action button, or the brand logo. The customer reads the text, fishes for the link, and bounces before the moment converts.
Tells is an approved US platform for RCS Business Messaging. Rich cards, buttons, carousels, verified sender badge. Native to every Android and iOS device, no app install needed, with automatic SMS fallback when RCS is not available.
The problem
Customers expect rich, interactive messages, but they will not download an app to get them. Email opens are sliding, push notifications are blocked, and 160-character plain SMS cannot carry the buying moment. RCS is the upgrade path: native to the messaging app every customer already uses, verified to your brand, rich enough to replace email for transactional and lifecycle communication.
Plain SMS cannot show the product, the action button, or the brand logo. The customer reads the text, fishes for the link, and bounces before the moment converts.
Most customers will never download an app for a single brand. Push notifications get silenced inside a week. Money spent on app install campaigns rarely pays back.
Inbox tabs, promotional folders, and AI summarizers all eat your reach. Send rate has to climb to hit the same revenue, which strains the consent posture.
Brand confusion and SMS spoofing make customers hesitant to tap links from numbers they do not recognize. RCS solves this with a verified brand badge inside the native messaging app.
The path
Tells handles the carrier and Google approvals, builds out the template library, and ships your first verified RCS campaign without an engineering project.
Tells handles the Google verification submission and the carrier approvals. Logo, name, contact methods, and any compliance attestations roll into one submission package.
Rich cards, carousels, quick replies, and action buttons in our editor. The same templates ship reliably across Android and the iOS Messages app.
Validate rendering on the major handsets and Messages apps. We catch the per-device quirks during QA so the first live send lands clean.
Track delivery, opens, button taps, and downstream conversion all in one dashboard. Integrations push the events back into your CRM and analytics stack.
Where it shows up
Each of these is a place where plain SMS leaves money on the table and email never gets opened. Switching to a verified RCS card with action buttons collapses the customer journey into one tap.
Showcase 5 to 10 products in a single swipeable RCS card. Each card carries its own image, price, and action button. Same template, every recipient, instant tap-to-buy.
Replace the "click this link to track" SMS with a Track Shipment button that opens the carrier site without leaving the chat. Lower support volume, fewer "where is my order?" pings.
Real-time support inside a verified, trusted message thread. The customer sees the brand logo + blue check, types naturally, and gets a real reply without a separate support app.
Calendar quick-replies. The customer taps a slot inside the chat. Confirmation, reminder, and reschedule all happen in the same verified thread. No third-party scheduler.
Hero image + price + "Shop now" action button, all native to the messaging app. Replaces the static MMS that gets deleted on sight.
Quick-reply chips for NPS, CSAT, and post-purchase feedback. No form clicks, no exit to a survey tool. Response rate stays where it should be.
Live demo
RCS is not just rich cards. It is video, carousels, quick replies, and verified sender in one thread. Tap to unmute and see how an inline video lands inside the conversation.
Why Tells
Tells is one of the early US platforms cleared to send RCS Business Messaging. The verification work, the carrier approvals, the template editor, the SMS fallback, the analytics, and the consent layer all live in one place.
Production RCS access on our high-volume SMS infrastructure. Not a coming-soon promise: live sending today, with the verification work already done.
The brand displays with the blue verification check inside the recipient's messaging app. No spoofing risk, no "is this real?" hesitation before a tap.
Recipients on devices without RCS still receive your message. Same campaign, same template, automatic best-channel routing on a per-recipient basis.
Rich-card editor, template library, and per-template analytics shipped in the same dashboard. Engineering can use the API; marketing teams ship without filing a ticket.
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Read more →Verified brand, rich cards, action buttons, native to every Android and iOS Messages app. Tells handles the approvals; you ship a first verified campaign in a week with SMS fallback for the long tail.