Discover strategies, trends, and best practices in SMS marketing, AI messaging, and customer engagement.
This week: Apple's iOS 26.5 Brings End-to-End Encrypted RCS Between iPhone and Android, Australia's ACMA SMS Sender ID Registry Goes Live July 2026, Infobip Details RCS 4.0 Rollout and What It Means for Brands.
This week: Twilio Posts 20% Revenue Growth in Q1 2026, Raises Guidance, FCC to Seek Stronger Carrier Actions Against Illegal Robocalls, TCPA Lawsuits Surge 60% in 2025 to 2,628 Cases.
This week: Samsung Shutting Down Its Messages App in 10 Weeks, Raising RCS Concerns, iOS 26.5 to Bring End-to-End Encrypted RCS to iPhone, FCC Dismisses SpaceX Petition for Direct-to-Device Spectrum.
Picture this: a customer gets your SMS promotion, loves it, and wants to ask a quick question before they buy. So they call the number in the text. And they rea
This week: FCC Proposes New Numbering Policies to Combat Illegal Robocalls, RCS Encryption Arrives as Apple Updates iPhone Protocol, April 2026 Telephone and Texting Compliance Roundup.
This week: iOS 18.5 Beta Enables End-to-End Encrypted RCS Messaging, Federal Judge Rules SMS Messages Subject to TCPA Do-Not-Call Restrictions, Maryland Court Rules Written Consent Not Required for TCPA Telemarketing Calls.
RCS marketing delivers 15-30% click-through rates, verified branding, personalized video, and rich carousels that blow past SMS and email. Here is why it is the channel CMOs cannot ignore.
RCS video messaging combined with AI-generated personalized video is transforming business communication. Learn how brands are achieving 10x higher response rates, reducing no-shows, and driving measurable sales lift with rich, interactive video delivered straight to customers' messaging apps.
The SMS compliance landscape shifted dramatically in early 2026. From the Fifth Circuit oral consent ruling to stricter carrier vetting and CTIA audits, here is what every business sending text messages needs to know right now.